Fair Business Guidelines

Terms of Use

Welcome to fairbusinessreport.org ("FBR"). FBR exists to give a voice to businesses that are trying to respond to negative or incorrect online user reviews. Resolution reports are written to dispute negative reviews left about businesses on 3rd party websites. Businesses are able to use the FBR resolution report system to share their side of the story. Through FBR's Website (the "Site"), businesses will be able to create a profile that displays a company overview, news feed, social media, and report channel. The report channel will contain links to any negative press that exists online with a statement from the owner (with "proof") debunking the claims in the review.

By using this Site you agree to the following Terms of Use. Please read these Terms of Use (“Terms”) carefully before registering with FBR. If you do not agree to these Terms, you are not allowed to use the FBR Site.

1. Privacy:

Please review our Privacy Policy, which also governs your use of this Site, to understand our practices.

2. Electronic Communications:

When you use the Site, or send e-mails to FBR, you are communicating with FBR electronically and authorizing FBR to send you electronic communications. You agree that all agreements, notices, disclosures and other communications that we provide to you electronically satisfy any legal requirement that such communications be in writing and were sent with your consent.

3. License:

3.1. Subject to your compliance with these Terms, FBR or its content providers grant you a limited, non-exclusive, non-transferable, non-sublicensable license to access and make personal and non-commercial use of the Site. All rights not expressly granted to you in these Terms are reserved and retained by FBR or its licensors, suppliers, publishers, rights holders, or other content providers.

3.1. Subject to your compliance with these Terms, FBR or its content providers grant you a limited, non-exclusive, non-transferable, non-sublicensable license to access and make personal and non-commercial use of the Site. All rights not expressly granted to you in these Terms are reserved and retained by FBR or its licensors, suppliers, publishers, rights holders, or other content providers.

4. Site Content and Indemnity:

4.1. Reviews, comments, photos, statements and other content or information (collectively "Author Content") made available through the Site belong to their respective authors and are not that of FBR and should not be relied on as such. Said authors are completely and solely responsible for the statements and the accuracy of their Author Content.FBR does not guarantee the truthfulness or accuracy of the Author Content and does not endorse, nor is FBR responsible in any way for the statements made within the Author Content. FBR is not responsible for any damages or losses resulting from reliance upon Author Content posted on the Site.

4.2. Author Content must not include illegal, obscene, threatening, defamatory, invasive of privacy, infringing of intellectual property rights, or otherwise injurious to third parties or objectionable and do not consist of or contain software viruses, political campaigning, commercial solicitation, chain letters, mass mailings, or any form of "spam." FBR reserves the right, but has no obligation, to remove or edit such content.

4.3. By posting any such content or submitting any such materials to FBR, you represent and warrant that you have the right to grant FBR a nonexclusive, royalty-free, perpetual, irrevocable, fully paid and fully sublicensable right to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content throughout the world in any media.

4.4. You represent and warrant that you own or otherwise control all of the rights to Author Content; that the content is accurate; that use of the content you supply does not violate these Terms and will not cause injury to any person or entity; and that you will indemnify FBR for all claims resulting from any Author Content you post. FBR takes no responsibility and assumes no liability for any Author Content posted by you or any third party.

5. Resolution Center:

5.1. All reviews are examined to determine if they qualify to utilize the Resolution Center. In order to be eligible for the Resolution Center.

5.1.1. The review and Author Content must comply with FBR's Reviewer Guidelines

5.1.2. The review must involve a business that has a premium membership with FBR.

6. Credit Card Information:

FBR does not store any payment information. FBR will never ask you to provide your credit card information on the FBR Site.  All credit card information and billing will be handledvia PayPal.

7. Copyright:

7.1. FBR complies with the safe harbor provisions of the Digital Millennium Copyright Act, 17 U.S.C. § 512 (the "DMCA"). Any user of this Site that unlawfully transmits copyrighted material without express consent, a license, a valid defense or a fair use exemption to do so will have their privileges to use the Site terminated. You hereby ensure that any content you provide to FBR or upload to or post on the Site does not infringe on the copyrights of any third parties.

7.2. Notice and Procedure for Making Claims of Copyright Infringement

7.2.1. FBR respects the intellectual property of others. If you believe that your copyright has been infringed in a way through the use of this Site of FBR, please contact us at customerservice@fairbusinessreport.org the written information specified below. Please note that this procedure is exclusively for notifying FBR that your copyrighted material has been infringed. An electronic or physical signature of the person authorized to act on behalf of the owner of the copyright interest; A description of the copyrighted work that you claim has been infringed upon; A description of where the material that you claim is infringing is located on the site; Your address, telephone number, and e-mail address; A statement by you that you have a good-faith belief that the disputed use is not authorized by the copyright owner, its agent, or the law; A statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the copyright owner or authorized to act on the copyright owner's behalf.

7.2.2. Please be aware that making a false statement in any request for removal may result in substantial liability to you pursuant to 17 U.S.C. § 512(f).

8. Disclosure of Information:

8.1 Except as provided otherwise in its privacy policy, FBR will keep confidential all personal information supplied by you to FBR, and shall use or disclose such information only for the purposes for which such information was collected, or as required by law.

8.2 In its sole discretion, FBR may disclose your identity to any federal, state, or local law enforcement agency (including the federal and state attorney general): (i) in response to a valid subpoena; or (ii) for the limited purpose of allowing such agencies to contact potential victims of consumer fraud and/or similar unlawful acts.

8.3 You agree to release and hold FBR harmless from any claims that FBR disclosed your identity pursuant to these Terms.

9. Disclaimer of Warranties and Limitation of Liability:




10. Disputes:

10.1. Any dispute or claim relating in any way to your use of this Site or your transactions with FBR will be resolved by binding arbitration. The Federal Arbitration Act and federal arbitration law apply to this agreement. There is no judge or jury in arbitration, and court review of an arbitration award is limited. However, an arbitrator can award on an individual basis the same damages and relief as a court (including injunctive and declaratory relief or statutory damages), and must follow the terms of these Terms.

10.2. To begin an arbitration proceeding, you must send a letter requesting arbitration and describing your claim to our registered agent Registered Agents, Inc., 1846 E. Innovation Park Drive, Ste. 100, Oro Valley, AZ 85755. The arbitration will be conducted by the American Arbitration Association (AAA) under its rules. The AAA's rules are available at www.adr.org or by calling 1-800-778-7879. Payment of all filing, administration and arbitrator fees will be governed by the AAA's rules. You may choose to have the arbitration conducted by telephone, based on written submissions, or in person in the county where you live or at another mutually agreed location.

10.3 You and FBR each agree that any dispute resolution proceedings will be conducted only on an individual basis and not in a class, consolidated or representative action. If for any reason a claim proceeds in court rather than in arbitration you and FBR each waive any right to a jury trial. You or FBR may bring suit in court to enjoin infringement or other misuse of intellectual property rights.

11. Applicable Law and Jurisdiction:

You hereby agree that the Federal Arbitration Act, applicable federal law, and the laws of the State of Arizona, without regard to principles of conflict of laws, will govern these Terms and any dispute of any sort that might arise between you and FBR. You further agree that any arbitration or lawsuit that may take place must be conducted in Phoenix, Arizona or the federal or state courts located in Phoenix, Arizona.

12. Assignment:

These Terms of Use and any and all agreements and representations may be automatically assigned by FBR to a third party in the event of an acquisition, sale, merger, or assignment of all or substantially all of the assets of FBR to a third party.

13. Miscellaneous Provisions:

13.1. FBR’s failure to exercise or enforce any right or provision of these Terms shall not constitute a waiver of such right or provision. The failure of FBR or You to exercise in any respect any right provided for herein shall not be deemed a waiver of any further rights hereunder. These Terms contain the entire agreement between you and FBR regarding the use of the Site and working with FBR. By registering with FBR you hereby agree and accept these Terms. Unless otherwise explicitly stated, the Terms will survive termination of your registration with FBR. If any provision of this Agreement is held invalid, the remainder of this Agreement shall continue in full force and effect.

13.2. FBR reserves the right to modify or change this Site or the Terms at any time without notice to you, by posting updated Terms on the Site. Your continued use of the Site demonstrates your agreement to and acceptance of the changes.

14. Contact Us:

You can contact FBR at customerservice@fairbusinessreport.org


Privacy Policy

This Privacy Policy applies solely to information collected by fairbusinessreport.org ("FBR"). FBR does not bear any responsibility for the privacy practices of other websites that may be linked to or referenced within our Website (the "Site").

What information does FBR collect?

We collect information from you when you register on our Site. 

When registering on our Site you may be asked to enter your name, company name, what city and state you are from and/or your e-mail address. You may, however, visit our Site anonymously.

What does FBR use your information for?

FBR receives and stores the information you enter on our Site or provide us in any other way. FBR uses the information to respond to your requests,  communicate with you and improve our services and your experience on the Site.  When you register, you are automatically signed up on our email list.  You may at any time request removal or remove yourself automatically by using the contact us page.  You may also send a request to customerservice@fairbusinessreport.org.

Email Communications.

FBR may receive confirmation when you open email from FBR if your computer supports such capabilities. Please note that email is not encrypted, and therefore NOT a secure means of transmitting credit card information.FBR will NEVER request sensitive information over e-mail.  If you do not want to receive email or other mail from us, please contact us at customerservice@fairbusinessreport.org and we will promptly remove you from our mailing lists.

Use of cookies?

FBR does not use cookies.

Does FBR disclose any information to outside parties?

FBR does not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our Site, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. FBR may also release your information when FBR believes release is appropriate to comply with the law, enforce our Site policies, or protect others or ours rights, property, or safety. Non-personally identifiable information may be provided to other parties for marketing, advertising, or other uses.

FBR may send personally identifiable information about you to other companies when you have given your consent to share such information or FBR needs to send such information to companies that work on behalf of FBR.

Third party links.

Occasionally, at our discretion, FBR may include or offer third party products or services on our Site. These third party websites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites.

California Online Privacy Protection Act Compliance.

Because we value your privacy we have taken the necessary precautions to be in compliance with the California Online Privacy Protection Act. We therefore will not distribute your personal information to outside parties without your consent.

As part of the California Online Privacy Protection Act, all users of our site may make any changes to their information at anytime by logging into their account and updating their profile.

Children’s Online Privacy Protection Act Compliance.

FBR is in compliance with the requirements of COPPA (Children’s Online Privacy Protection Act).  FBR does not collect any information from anyone under 13 years of age and the Site and services are directed to people who are at least 13 years old or older.

Online Privacy Policy Only.

This online privacy policy applies only to information collected through FRB’s Site and not to information collected offline.

Terms of Use.

Please also visit our Terms of Use section establishing the use, disclaimers, and limitations of liability governing the use of our website at fairbusinessreport.org/termsofuse.

Your Consent.

By using our Site, you consent to FBR’s online privacy policy.

Changes to our Privacy Policy. 

If we decide to change our privacy policy, we will post those changes on this page. Your continued use of the Site demonstrates your agreement to and acceptance of the changes.


Resolution CenterGuidelines:

1. A negative review is submitted by a reviewer regarding a business.

a. A negative review is any review that get's three stars or less from an FBR reviewer. Additionally, all reviews are examined by FBR and determined if they should be approved for resolution through the Resolution Center.

b. If the reviewer does not have an FBR account, they will receive an automated email labeled “Account Created at FBR” notifying them that a free account has been created for them to login and speak with the business

  1. Login credentials and next steps for the resolution process are detailed in the automated email.
  2. The reviewer must log into their account and wait for a message from the business initiating the resolution process. There will be a note in the FBR chat room stating "Resolution will begin once Company initiates the Review Resolution Process".

2. The resolution period lasts for three hundred and thirty six (336) hours (hereinafter “Resolution Period”), absent an agreement between the reviewer and the business to continue the process.

3. FBR will examine the review and either classify the review as either "Rejected" or "Approved for Resolution".

a. A review is “Rejected” if it fails to comply with the Reviewer Guidelines.

  1. If a review is rejected, the reviewer will be notified that the review was not published as it violated one or more of the Reviewer Guidelines.
  2. The reviewer may contact FBR for clarification at customerservice@fairbusinessreport.org or reference the FBR Frequently Asked Questions ("FAQS") page.
  3. All reviews from a "@mailinator.com" email address will be automatically rejected.

b. When a review is marked as “Approved for Resolution” an automated email labeled “Negative Review Submitted on Fair Business Report” is sent to the business notifying them that a negative review has been posted and allow them to respond to start the resolution process.

4. Resolution process when a review is "Approved for Resolution"

a. Step One: The business starts the resolution process.

  1. A “Negative Review Submitted on Fair Business Report” email detailing the next steps a business can take to resolve the negative review by utilizing the Resolution Center.
  2. A business logs into their FBR account in the Resolution Center

    1. If the business does not have an FBR account, they will be given the option of creating one in order to utilize the Resolution Center.

    2. If the business does not create an FBR profile, the review will post to the business’s FBR profile seventy-two (72) hours after the Resolution Period began.

  3. The business will have forty-eight (48) hours to respond to the “Negative Review Submitted” email. Failure to provide a response within forty-eight (48) will result in the review being posted on the business’s FBR profile
  4. The business will send the reviewer a note utilizing the Internal Chat system to start a conversation with the reviewer.

b. Step Two: The reviewer responds.

c. Step One and Step Two will repeat for the Resolution Perioduntil the review is determined to be resolved or unresolved.

5. Three Hundred and Thirty Six (336) Hour "Resolution Period".

a. The clock starts on the Resolution Period when FBR approves a review for resolution.

b. At any point within the allotted Resolution Period, the business or reviewer can choose to “Mark As Resolved”a review by logging into their FBR account and marking it as such.

c. If the business does not make an attempt to leave a message in the Internal Chat system then the “Mark as Resolved” button will not be activated and the business will not be able to resolve the review.

d. The business will be notified that they must provide response to the reviewer before being able to mark the review as “resolved”. This is to prevent a company from hitting “resolved” without making an attempt to resolve via chat.

e. If the business chooses “Mark As Resolved”, the reviewer receives an automated email labeled “Review Resolution Request on Fair Business Report” prompting the reviewer to log into their account and “accept” or “reject” the status of “Resolved Review”.

f. If thereviewer selects “accept”:

  1. The review will not post;
  2. The business getsa notification stating "Review Resolution Confirmed on Fair Business Report - Company".
  3. The reviewer will be prompted to leave a review about their experience working with the business through the Resolution Center.
  4. The review process and Resolution Center will be utilized for new review initiated by the reviewer.

g. If reviewer selects “reject”, the reviewer is prompted to leave a reply/reason for rejecting and the review resolution process continues until the end of the Resolution Period. The business will also receive an email stating “Review Resolution Request on Fair Business Report Rejected”.

h. If no action is taken by the reviewer to “accept” or “reject” the status of “Resolved Review” and the Resolution Period expires, the review will not post.

i. If the reviewer chooses “Mark As Resolved”’ during resolution process:

  1. The review does not post;
  2. The business receives a notification stating “Review Resolution Confirmed on Fair Business Report – Company”.
  3. The reviewer will be prompted to leave a review about their experience working with the business through the Resolution Center.
  4. The review process and Resolution Center will be utilized for new review initiated by the reviewer.

j. If business does not choose “Mark As Resolved” or “Unresolved”after three hundred and twelve (312) hours of the Resolution Period has lapsed, an automated email labeled "Follow Up email to COMPANY" will be sent to the business to prompt them for a decision.

k. If the reviewer has not chosen “Mark as Resolved” or “Unresolved” after three hundred and twelve (312) hours of the Resolution Period has lapsed, an automated email labeled “Follow Up email to Reviewer after 13 Days” is sent to the reviewer to prompt them for an immediate decision.

6. Resolution

a. During or after the Resolution Period:

  1. If the reviewer selects “Mark as Resolved” at any point during the Resolution Period, the review will not post.
  2. If the business and reviewer agree that the review is resolved, the review will not post.
  3. If the business selects “Mark as Resolved” and the reviewer does not respond, the review will not post.
  4. If the reviewer does not respond to an Internal Chat request and does not choose Mark As Resolved or Unresolved, the review will not post and the business will receive notification that the review has been resolved.
  5. If the business does not respond to an Internal Chat request the review will post at the end of the Resolution Period.
  6. If reviewer marks the interaction as Unresolved, the review will post at the conclusion of the Resolution Period.

How to Become a Fair Business Report Verified Business

The Fair Business Report Code of Business Ethics represents the set of standards that a company must commit to following in order to become a Fair Business Report Verified business. Fair Business Report has developed the Code of Business Ethics in order to provide a structure businesses can use to enhance their credibility and trustworthiness in marketing, selling, and customer service.

Fair Business Report Code of Business Ethics

Fair Business Report utilizes our Fair Business Report Code of Business Ethics to validate a business’ status as an FBR Verified Business. Following our application process, a business will become a Fair Business Report Verified Business. The verification process requests that a business affirm that they will incorporate the Fair Business Report Code of Business Ethics into their operating procedures.

Transparent Advertising:

FBR Verified businesses should follow conventional marketing and selling standards. They should not falsely imply endorsement, sponsorship, trustworthiness, quality, or popularity. Additionally, the business must never misuse positive testimonials, trustmarks, logos, pictures or other content that would falsely imply trustworthiness.

Honest Communication:

Truthfulness and disclosure in representation of services and products ensures that customers are able to make decisions based on accurate, complete, and clear information. FBR Verified Businesses should not obscure or omit pertinent information from the public regarding their goods and/or services. 

Public Conduct: 

Developing and perpetuating consistently positive conduct within the Fair Business Report marketplace includes voluntarily cooperating and participating in all Resolution Center activities, such as, dispute mediation, settlements, and other agreements made with customers or employees.

Employment Practices:

FBR Verified businesses should strive to treat all employees fairly, with respect and dignity, while maintaining a safe and healthy workplace.


Conducting all business operations with with prudence and good judgment, endorsing a corporate culture focused on ethical practices and decision-making on all levels.

Privacy Protection:

All consumer data collected during any interaction or transaction (in-person or online) should be protected and handled free of fraud while honoring any consumer preferences regarding how personal information is used. Consumers should receive full disclosure regarding types of information collected and intended use. 

Clear Identification:

Business entities should clearly indicate business ownership, location, and nature of business, as well as information pertinent to a consumer’s buying decision, including policies, procedures, and guarantees.

Business Communication Guidelines

Your Fair Business Report Profile gives your business the ability to distribute great content through the Corporate News Center and rectify complaints through Resolution Reports, the Resolution Center, and Public Review Responses.

Please utilize the following guidelines when posting to Fair Business Report or interacting through the Resolution Center:

1. Your Responsibility for Your Content. You are solely responsible for any and all Content that is posted through your account on Fair Business Report ("Your Content"), as well as the representations you make to us about Your Content. You agree that by submitting Your Content to Fair Business Report, have reviewed and agree to abide by our Terms and Conditions.

2. Representations Regarding Your Content. You represent and warrant that:

  • You own Your Content or otherwise have the right to grant the license set forth in these Terms;
  • Your Content does not violate the privacy rights, publicity rights, copyright rights, or other rights of any person;
  • By providing or posting Your Content, you do not violate any binding confidentiality, non-disclosure, or contractual obligations you might have towards a third party;
  • Please do not provide any information that you are not allowed to share with others, including by binding contractual obligation or by law, because any information you provide will be accessible by Fair Business Report users.

3. Prohibited Content. You agree that you will not post any Content that:

  • Is offensive or promotes racism, bigotry, hatred or physical harm of any kind against any group or individual, or is pornographic or sexually explicit in nature; bullies, harasses or advocates stalking, bullying, or harassment of another person;
  • Is offensive or promotes racism, bigotry, hatred or physical harm of any kind against any group or individual, or is pornographic or sexually explicit in nature; bullies, harasses or advocates stalking, bullying, or harassment of another person;
  • Involves the transmission of "junk mail", "chain letters", or unsolicited mass mailing, or "spamming";
  • Is false or misleading or promotes, endorses or furthers illegal activities or conduct that is abusive, threatening, obscene, defamatory or libelous;
  • Promotes, copies, performs or distributes an illegal or unauthorized copy of another person's work that is protected by copyright or trade secret law, such as providing pirated computer programs or links to them, providing information to circumvent manufacturer-installed copy-protection devices, or providing pirated music, videos, or movies, or links to such pirated music, videos, or movies;
  • Is involved in the exploitation of persons under the age of eighteen (18) in a sexual or violent manner, or solicits personal information from anyone under eighteen (18);
  • Provides instructional information about illegal activities such as making or buying illegal weapons, violating someone's privacy, or providing or creating computer viruses and other harmful code;
  • Contains identification information such as social security number, passport number, national identification number, insurance number, driver's license number, immigration number, or any other similar number, code, or identifier;
  • Solicits passwords or personally identifying information for commercial or unlawful purposes from other visitors;
  • Except as expressly approved by us, involves commercial activities and/or promotions such as contests, sweepstakes, barter, pyramid schemes, advertising, affiliate links, and other forms of solicitation;
  • Contains viruses, Trojan horses, worms, time bombs, cancelbots, corrupted files, or similar software;
  • Posts or distributes information which would violate any binding confidentiality, non-disclosure or other contractual restrictions or rights of any third party, including any current or former employers or potential employers;
  • Implies a Fair Business Report endorsement or partnership of any kind; or
  • Otherwise violates these Terms, the terms of your agreements with us, or creates liability for us.

Fair Business Report Review Guidelines

Fair Business Report is dedicated to ensuring that businesses are held to the Fair Business Report Code of Business Ethics. Please follow these guidelines to ensure that everyone benefits from balanced feedback and reviews.


We encourage professional and constructive discussion about personal experiences with a business. We don't approve reviews that include profanities, or any obscenities, aggressive, or discriminatory language that we consider unacceptable for our forum.


Don’t publicize other people’s private information. Please don’t discuss other people’s full names or other identifying information unless you’re referring to individuals or service providers who are commonly identified by or commonly share their own full names.

Intellectual Content:

We do not allow use of content from other sites or users. We will not publish content that is not original or authentic.


Your review should be factually accurate. Feedback, opinions, and constructive criticism are welcome, but do not over exaggerate or purposely misrepresent your experience. FBR will not be responsible for determining if your review is factual, so make sure your review is a correct representation of your experience.

Personal Experience:

Firsthand customer and employee experiences are helpful to others and businesses that wish to operate according to the FAIR Guidelines. Tell your own story without referring to generalizations, other people’s experiences, or conclusory allegations.


Do not submit reviews that contain classified company information regarding trade secrets or other internal company information or operating processes.

Promotional Content:

Advertisements, special offers, seed keyword, or other non-relevant information are not allowed in reviews—we will remove this type of content if we see it.

Abusive Content:

Reviews should not be written in a manner that is harassing, threatening, abusive, racist, bigoted, or is otherwise objectionable (this type of content will be removed as determined by Fair Business Report).

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